Avoid the expected:"People are far more adventurous, these days" says Semple."For example, most people used to come in expecting that salmon would be the fish entrée served at their parties. Now, they ask for alternatives; monkfish has become a popular choice. Customers want to know what will be in season when their party is held."
For appetizers, he recommends, instead of going for the tried-and-true shrimp cocktail and Caesar salad, "We suggest more interesting cooked shrimp presentations.
"In fact," he continues, "we also advise people to skip the salad altogether, even though salads are usually very profitable for restaurants. Instead, party hosts should take advantage of the chef's more interesting vegetable appetizers," such as tarts or soups. "A tart is usually far more impressive than a salad," he emphasizes.
Previous
Next
